No shock collar. No $3,000 trainer. Free for 7 days.
Pick 3 problems you want to fix. We schedule the lessons. You just open the app at 6 PM.
Tap "rough session" and the lesson drops back. The app names what went wrong in plain English.
Every sound you'd find on a shock collar, built into the app instead. One tap, always there.
Pupford is curriculum. Puppr is tricks. Dogo has a routine but no drop-back. Here's the math:
| Feature | Pupgrade | Pupford | Dogo | Puppr | Woofz | Zigzag | GoodPup |
|---|---|---|---|---|---|---|---|
| App picks tonight's lesson | ✓ | ✗ | partial | ✗ | partial | ✗ | ✗ |
| Lessons drop back when you stumble | ✓ | ✗ | tracking | ✗ | ✗ | age-stage | ✗ |
| No shock collar, stated | ✓ | ✓ | unclear | ✓ | unclear | ✓ | ✓ |
| Plain-English mistake diagnostics | ✓ | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Standalone sound toolkit | ✓ | in-lesson | in-lesson | in-lesson | in-lesson | ✗ | ✗ |
| Real-owner training videos per lesson | ✓ moderated | ✗ | ✗ | ✗ | ✗ | ✗ | ✗ |
| Free forever tier | ✓ | ✓ | trial only | ✓ | trial only | ✓ | ✗ |
| One-time lifetime price | $199 | $100 | ✗ | ✗ | ✗ | ✗ | ✗ |
| Lowest yearly price | $89 | ~$120 | $48 | $100 | $30 | $30 | ~$1,560 |
Verified May 27, 2026 from public listings. GoodPup is live-trainer, different category.